Disruptive Pricing Strategies for the SMB Market
DescriptionThe SMB market segment requires a greater level of customer service than consumer markets, leaving them out of the ”sweet spot” of most large telecom providers. Selling and servicing SMBs involves a greater number of stakeholders and requires higher and more frequent degrees of touch.
Smaller service providers have the ability to adjust their pricing model to not only meet the needs of these SMBs but also, see a return on their investment.
Avoid the Five Common Pricing Mistakes...